As a quality control manager at a large Advertising Agency, I learned that mistakes can be made by the best and most careful artists.
It boils down to the old adage.
PICK 2.
We all became Graphic Artists to avoid just this kind of thing right? I mean who can forget that feeling of elation and relief upon finding out that such a profession even exists?
THEY PAY US TO DRAW, DOODLE, AND DESIGN THINGS?
Yep, good times… good times…
And then some numbskull asks us to design something to 1/4 scale and the bottom falls out from our world. More »
LPI, DPI, PPI… yes, graphic artists – like any profession – have their own lingo. But we confuse even ourselves sometimes. Sometimes the artist is so focussed on the design that the production considerations go out the window. It happens, but here’s your ticket out of such jams. With a little forethought, you can design your image to the highest necessary resolution without overkill and be prepared for all the other media as well. More »
I often come across people using the term DPI generically like the word KLEENEX. While most people do “get” what you mean there are some technical discussions in which you do need to know the difference between DPI and PPI. And it’s probably better to get into the habit of using the correct terms all the time anyways… right?… anyone? More »
